Description:

This single sheet, which was available on grocer's shelves for shoppers to take, has "Free! Take One" at the top in white lettering on a turquoise background. "Now ground beef stays juicy, never crumbles when you make it with better-blending Carnation" is in black and red print above a color illustration of Carnation Evaporated Milk being poured from a measuring cup into a glass bowl of ground beef. On the left is a can of Carnation Evaporated Milk beside a promotion for the product. At the bottom in a curved gold arrow pointing right is "Try exciting new recipes on other side!" The back has "3 New Ways to Serve Ground Beef" above a recipe for mixing Carnation Evaporated Milk with ground beef for use in three recipes: Hamburgers-On-A-Stick, Meat Loaf and Quick "Broiled Burgers." Each has a color illustration. The front shows a can of Carnation Milk and a bowl of ground beef with Carnation Milk pouring onto it. The back includes three recipes for ground beef.