60 Years The Best "Hecker Quality"
The tradecard is actually a five-fold leaflet with six colored panels of tradecards, still attached. The cover card features a color drawing of a little boy eating a bowl of Hecker's Cream Farina, with text that reads 60 Years The Best "Hecker Quality." The back cover card features a baby boy with an empty box of Hecker's Buckwheat on his head reaching for a stack of pancakes, with script text reading He Knows A Good Thing When He Sees It. Promotional text appears on the back side of each tradecard.
Donor: Sliker, Shirley Brocker
Brand Name: Hecker's
Publisher: Hecker-Jones-Jewell Milling Co. (New York, N.Y.)
9.2 x 6.4 cm
Copyright: This item is in the public domain.
Citation: 60 Years The Best "Hecker Quality". The Alan and Shirley Brocker Sliker Collection, MSS 314, Special Collections, Michigan State University Libraries. Available at http://www.lib.msu.edu/exhibits/sliker/detail.jsp?id=6347